"Cold Brew" - Cold and aromatic

The "cold brew" trend has taken coffee culture in gastronomy to a new level. It appeals not only to traditional coffee drinkers, but also to a young, trend-conscious target group looking for new taste experiences. The slow extraction process allows the full aroma of the coffee beans to unfold, enabling a wide range of flavor profiles. From fruity and floral to chocolatey and nutty, "Cold Brew" offers a multitude of facets to discover.

The "cold brew" trend is relevant to a wide range of restaurateurs, from cozy cafés and hip coffee shops to trendy bars and upscale restaurants. The versatility of the drink allows it to be offered in a variety of ways. Pure and iced as an invigorating refreshment on hot summer days, or as the basis for innovative coffee cocktails and mixed drinks that can also be enjoyed in the evening. The creation of new, exciting "Cold Brew" specialties offers restaurateurs the opportunity to stand out from the competition and offer unique taste experiences.

The "Cold Brew" trend is particularly prevalent in urban regions, where coffee culture is highly valued and new trends are quickly picked up. Whether in trendy inner-city districts, along busy shopping streets, or in hip trendy neighborhoods - "Cold Brew" is finding favor everywhere. The staging of the trend plays a decisive role. In stylish and modern cafés, "Cold Brew" is often served in high-quality glassware to emphasize the premium quality of the drink. In hip bars and restaurants, reusable preserving jars or stylish, resealable bottles are often used to emphasize the sustainability aspect.

The "cold brew" trend also has an impact on table concepts and table settings. The choice of table settings and concepts plays an important role in presenting the beverage in a visually appealing way. The aesthetic of "cold brew" is characterized by its dark, intense color and a clear, reduced look, which is further enhanced by the right glass. Flanking decorations in clear design and simple shapes underline the modern aesthetics of the coffee drink and skillfully set it off on the table.

Traditionally, coffee is often served in classic cups. However, with the rise of "Cold Brew", there is an increased use of glasses or carafes that emphasize the elegant appearance of this drink. Transparent glasses show off the beautiful dark color of "Cold Brew" and allow guests to appreciate the slow extraction process. The use of reusable tableware and eco-friendly straws fits well with the sustainable nature of the trend.